'Transform your mind, body and soul and realize your dreams.'
Alex reached out to me to help create her new identity for her Life Transformation business. She has a dream to help others develop their own dreams so they can set a course for their life. We discussed the feel and appearance she envisioned and the importance of incorporating the butterfly life cycle to truly depict the power of her Transformation Coaching. We felt that her identity should be welcoming, friendly, airy, and artistic.
~ I water colored by hand rather than digitally in order to produce a more organic artwork to use for the identity that would feel airy/flowy/friendly ~
